Building brands
that scale
Building brands
that scale
Building brands
that scale
I am a freelance brand builder and marketing operator with 11+ years of experience in creating brands that
people love and scale.
I am a freelance brand building and marketing operator with 11+ years of experience in creating brands that
people love and scale.
11+ years working with early-stage start-ups,
scale-ups and established brands
11+ YEARS OF WORKING WITH EARLY-STAGE STARTUPS, SCALE-UPS AND ESTABLISHED BRANDS
SERVICES
How I can help your business
01
Fractional Marketing Leadership
Marketing strategy
KPI design & implementation
Hiring + talent architecture
As interim CMO or Head of Marketing, I help you build the strategic foundation for your marketing function, develop and refine a clear, holistic marketing strategy and build up or manage your marketing team.
02
Brand Building
Strategic positioning
Visual identity
Messaging & brand style
I help you build your brand from the ground up. From strategic positioning to full brand design and messaging, I prepare your brand for its grand debut.
03
Growth
CRO
Retention & Acquisition
Paid media
CRO, paid media or retention: I translate the strategy we developed into actions to efficiently reach your target audience.
04
Audit
Channel analysis
Quick win identification
Recommendations
I audit your brand and marketing structure and identify quick wins as well as long-term priorities.
05
Advisory
Monthly strategy session
Market expansion
Support with investors
I support you with ongoing monthly sessions (or more frequent, if needed) so you have access to senior-level guidance whenever you need it.
01
Fractional Marketing Leadership
Marketing strategy
KPI design & implementation
Hiring + talent architecture
As interim CMO or Head of Marketing, I help you build the strategic foundation for your marketing function, develop and refine a clear, holistic marketing strategy and build up or manage your marketing team.
02
Brand Building
Strategic positioning
Visual identity
Messaging & brand style
I help you build your brand from the ground up. From strategic positioning to full brand design and messaging, I prepare your brand for its grand debut.
03
Growth
CRO
Retention & Acquisition
Paid media
CRO, paid media or retention: I translate the strategy we developed into actions to efficiently reach your target audience.
04
Audit
Channel analysis
Quick win identification
Recommendations
I audit your brand and marketing structure and identify quick wins as well as long-term priorities.
05
Advisory
Monthly strategy session
Market expansion
Support with investors
I support you with ongoing monthly sessions (or more frequent, if needed) so you have access to senior-level guidance whenever you need it.
WORK
Selected projects
Selected projects
Testimonials
Testimonials
Katrine Rubæk
COO at Nordic Oil
I've worked closely with Flaminia for many years, and she's truly a get-shit-done kind of CMO. She's great at finding creative ways to approach challenges and does it in a structured way. She's also strong on the design front. Where others might get stuck waiting on design support, Flaminia creates what's needed herself and keeps things moving.
Vicky Arndt
Partner at gravity GmbH
What makes Flaminia stand out is the combination of two skill sets that don't often come together. She worked as a trained design researcher with a real talent for combining research and strategic thinking. At the same time, she was a strong brand practitioner, with deep experience in brand development, brand management, and brand positioning. She could build and shape brands herself, grounded in solid research, and translate concepts into real, tangible work. She combines a high aesthetic standard with a real willingness to experiment and try new directions.
Dannie Patiño-Hansen
Co-Founder & CEO Nordic Oil
I enjoyed working with Flaminia on multiple projects. I always valued her opinions and creativity. In a high paced startup having a versatile profile like Flaminia was extremely valuable.
Silviya Dineva Cunningham
Senior E-Commerce Manager
As CMO, Flaminia brought a great combination of strategic thinking and strong execution. She had a clear understanding of the bigger picture, while also making sure that the details were taken care of. This was especially evident during Black Friday and throughout November, which was consistently our most profitable time of the year. Flaminia knew how to bring different teams together, delegate effectively, and make sure campaigns were communicated and executed cohesively across channels.
Al Lakhani
Founder IDEE
I enjoyed working with Flaminia in the early days of IDEE. She was always positive and creative. I would work with her again in a heartbeat.
Gerald Bancilhon
Customer Experience Expert
What always stood out to me was Flaminia's exceptional vision for marketing and brand development. She has a unique ability to translate a brand strategy into meaningful customer experiences, ensuring that marketing is not only creative and impactful but also deeply connected to what customers truly need and value. Our cross functional collaboration was always productive, respectful, and inspiring.
Jacob Søndermark Mogensen
Media Buyer
Been working with Flaminia for several years and she deserves the best of recommendations i She provides structure to a team and a project, and stays on top of creative strategy. Not a lot of people can actually execute their strategy themselves with high quality and quantity creative output. Flaminia is an all-in-one marketing specialist!
Beatrice Pedrini Guedes
Client Director at NoA Health
I really enjoyed working with Flaminia and learning from her. She has a rare combination of strategic thinking, creativity, and a hands-on approach, with a real ability to turn ambitious ideas into action and results. She's also a supportive and inspiring leader who brings a lot of energy and drive to everything she does.
Mads Vendelbo
Digital growth expert
I worked with Flaminia when she led Nordic Cosmetics in the competitive CBD skincare space. Flaminia was clear about who the brand was talking to and why, and she made sure we showed up the same way whether it was packaging, social or email. In a category where most brands look interchangeable, she gave Nordic Cosmetics a voice and look that were unmistakably its own.
Katrine Rubæk
COO at Nordic Oil
I've worked closely with Flaminia for many years, and she's truly a get-shit-done kind of CMO. She's great at finding creative ways to approach challenges and does it in a structured way. She's also strong on the design front. Where others might get stuck waiting on design support, Flaminia creates what's needed herself and keeps things moving.
Vicky Arndt
Partner at gravity GmbH
What makes Flaminia stand out is the combination of two skill sets that don't often come together. She worked as a trained design researcher with a real talent for combining research and strategic thinking. At the same time, she was a strong brand practitioner, with deep experience in brand development, brand management, and brand positioning. She could build and shape brands herself, grounded in solid research, and translate concepts into real, tangible work. She combines a high aesthetic standard with a real willingness to experiment and try new directions.
Dannie Patiño-Hansen
Co-Founder & CEO Nordic Oil
I enjoyed working with Flaminia on multiple projects. I always valued her opinions and creativity. In a high paced startup having a versatile profile like Flaminia was extremely valuable.
Silviya Dineva Cunningham
Senior E-Commerce Manager
As CMO, Flaminia brought a great combination of strategic thinking and strong execution. She had a clear understanding of the bigger picture, while also making sure that the details were taken care of. This was especially evident during Black Friday and throughout November, which was consistently our most profitable time of the year. Flaminia knew how to bring different teams together, delegate effectively, and make sure campaigns were communicated and executed cohesively across channels.
Al Lakhani
Founder IDEE
I enjoyed working with Flaminia in the early days of IDEE. She was always positive and creative. I would work with her again in a heartbeat.
Gerald Bancilhon
Customer Experience Expert
What always stood out to me was Flaminia's exceptional vision for marketing and brand development. She has a unique ability to translate a brand strategy into meaningful customer experiences, ensuring that marketing is not only creative and impactful but also deeply connected to what customers truly need and value. Our cross functional collaboration was always productive, respectful, and inspiring.
Jacob Søndermark Mogensen
Media Buyer
Been working with Flaminia for several years and she deserves the best of recommendations i She provides structure to a team and a project, and stays on top of creative strategy. Not a lot of people can actually execute their strategy themselves with high quality and quantity creative output. Flaminia is an all-in-one marketing specialist!
Beatrice Pedrini Guedes
Client Director at NoA Health
I really enjoyed working with Flaminia and learning from her. She has a rare combination of strategic thinking, creativity, and a hands-on approach, with a real ability to turn ambitious ideas into action and results. She's also a supportive and inspiring leader who brings a lot of energy and drive to everything she does.
Mads Vendelbo
Digital growth expert
I worked with Flaminia when she led Nordic Cosmetics in the competitive CBD skincare space. Flaminia was clear about who the brand was talking to and why, and she made sure we showed up the same way whether it was packaging, social or email. In a category where most brands look interchangeable, she gave Nordic Cosmetics a voice and look that were unmistakably its own.
Katrine Rubæk
COO at Nordic Oil
I've worked closely with Flaminia for many years, and she's truly a get-shit-done kind of CMO. She's great at finding creative ways to approach challenges and does it in a structured way. She's also strong on the design front. Where others might get stuck waiting on design support, Flaminia creates what's needed herself and keeps things moving.
Vicky Arndt
Partner at gravity GmbH
What makes Flaminia stand out is the combination of two skill sets that don't often come together. She worked as a design researcher with a real talent for research and strategic thinking. At the same time, she was a strong brand practitioner, with deep experience in brand development, brand management, and brand positioning. She could build and shape brands herself, grounded in solid research, and translate concepts into real, tangible work.
Dannie Patiño-Hansen
Co-Founder & CEO Nordic Oil
I enjoyed working with Flaminia on multiple projects. I always valued her opinions and creativity. In a high paced startup having a versatile profile like Flaminia was extremely valuable.
Silviya Dineva Cunningham
Senior E-Commerce Manager
As CMO, Flaminia brought a great combination of strategic thinking and strong execution. She had a clear understanding of the bigger picture, while also making sure that the details were taken care of. This was especially evident during Black Friday and throughout November, which was consistently our most profitable time of the year. Flaminia knew how to bring different teams together, delegate effectively, and make sure campaigns were communicated and executed cohesively across channels.
Al Lakhani
Founder IDEE
I enjoyed working with Flaminia in the early days of IDEE. She was always positive and creative. I would work with her again in a heartbeat.
Gerald Bancilhon
Customer Experience Expert
What always stood out to me was Flaminia's exceptional vision for marketing and brand development. She has a unique ability to translate a brand strategy into meaningful customer experiences, ensuring that marketing is not only creative and impactful but also deeply connected to what customers truly need and value. Our cross functional collaboration was always productive, respectful, and inspiring.
Jacob Søndermark Mogensen
Media Buyer
Been working with Flaminia for several years and she deserves the best of recommendations i She provides structure to a team and a project, and stays on top of creative strategy. Not a lot of people can actually execute their strategy themselves with high quality and quantity creative output. Flaminia is an all-in-one marketing specialist!
Beatrice Pedrini Guedes
Client Director at NoA Health
I really enjoyed working with Flaminia and learning from her. She has a rare combination of strategic thinking, creativity, and a hands-on approach, with a real ability to turn ambitious ideas into action and results. She's also a supportive and inspiring leader who brings a lot of energy and drive to everything she does.
Mads Vendelbo
Digital growth expert
I worked with Flaminia when she led Nordic Cosmetics. Flaminia was clear about who the brand was talking to and why, and she made sure we showed up the same way whether it was packaging, social or email. In a category where most brands look interchangeable, she gave Nordic Cosmetics a voice and look that were unmistakably its own.
Got a project in mind?
Tell me what it is and we’ll figure out the next step.
ciao@flambam.com
Got a project
in mind?
Tell me what it is and we’ll
figure out the next step.
ciao@flambam.com
Got a project in mind?
Tell me what it is and we’ll figure out the next step.
ciao@flambam.com
I am a freelance brand builder and a fractional marketing
leader offering flexible, part-time and remote support to
startups and established companies alike.
Let's work together to build your brand, optimize your
marketing strategy, scale your e-commerce business
or achieve your growth goals.
©2026 Flaminia Zannotti
I am a freelance brand builder and a fractional marketing leader offering flexible, part-time and remote support to startups and established companies alike.
Let’s work together to build your brand, optimize your marketing strategy, scale your e-commerce business or achieve your growth goals.
©2026 Flaminia Zannotti
I am a freelance brand builder and a fractional marketing
leader offering flexible, part-time and remote support to
startups and established companies alike.
Let's work together to build your brand, optimize your
marketing strategy, scale your e-commerce business
or achieve your growth goals.
©2026 Flaminia Zannotti